Professional Genre Writing
2024/2025
Content, progress and pedagogy of the module
The module comprises relevant coursework and an individual case assignment.
Learning objectives
Knowledge
The student must attain
Knowledge and understanding of:
- various genres of internal and external organizational communication, such as policy papers, news features, press releases, presentations, emails, SoMe and reports for public or private sector actors.
Skills
The student must attain
Skills in:
- identifying and working with multiple professional genres
- producing texts appropriate to different genres
- critically assessing content in different genres
Competences
The student must attain
Competencies in:
- deploying multiple styles of English in a context-appropriate manner
- producing effective texts across multiple genres and professional contexts
- developing texts with an awareness of audience and purpose.
Type of instruction
Please see § 17 in the curriculum.
Exam
Exams
| Name of exam | Professional Genre Writing |
| Type of exam | Written exam
Written exam (individual)
The examination is an individual exam portfolio; the content of the portfolio must demonstrate that the student has achieved the learning objectives and has participated in course activities. The requirements for the contents of the portfolio will be determined by the course instructor at the start of the semester. The exam will be evaluated by the examiner. Any re-examinations will be held in accordance with the guidelines on the basis of a revised exam portfolio. |
| ECTS | 5 |
| Permitted aids | All written and all electronic aids
Are stated in Appendix 2 in Examination Policies and Procedures for
Aalborg University. |
| Assessment | 7-point grading scale |
| Type of grading | Internal examination |
| Criteria of assessment | The criteria of assessment are stated in the Examination Policies and Procedures |
Facts about the module
| Danish title | Professionel genreskrivning |
| Module code | BALISE2215 |
| Module type | Course |
| Duration | 1 semester |
| Semester | Autumn
|
| ECTS | 5 |
| Language of instruction | English |
| Location of the lecture | Campus Aalborg |
| Responsible for the module |
Organisation
| Education owner | Bachelor of Arts (BA) in Language and International Studies, English |
| Study Board | Study Board of International and Cross‐Cultural Studies |
| Department | Department of Culture and Learning |
| Faculty | Faculty of Social Sciences and Humanities |
