Introduction to Business Studies


Content, progress and pedagogy of the module

The module introduces academic texts to support students' ability to read and process information from key business literature. Next, students are introduced to various business management disciplines and how they have evolved over time. By putting into perspective how different directions in business economics have shaped the way organisations function today, insights are gained into how issues are understood and dealt with in practice.

Learning objectives


The objective is that the student after the module possesses the necessary knowledge on:

  • how research-based knowledge is developed within a scientific context and discourse.
  • how different directions in business economics have emerged and evolved
  • what insights different strands of business economics bring to understanding business practice and the contemporary challenges to that practice.


The objective is that the student after the module possesses the necessary skills in:

  • reading, understanding and applying key scientific texts for theoretical and practical analysis, including being able to identify different streams in business economics and how these streams enrich and differ from each other.
  • identifying, formulating and scientifically addressing a business issue through the systematic use of theory and/or empirical evidence.
  • presenting the results in writing in a clear and appropriate language that respects scientific conventions in terms of reference management, documentation, bibliography and note-taking.


The objective is that the student after the module possesses the necessary competences in:

  • use key scientific texts as part of the way the student works with complex business economic issues.
  • apply a problem-oriented approach to the exploration of key business issues at a basic level.
  • conduct independent literature searches and reference management using relevant digital platforms, including critical evaluation and management of the literature used.

Type of instruction

For information see § 17.



Name of examIntroduction to Business Studies
Type of exam
Oral exam based on a project
Group examination with max. 6 students.
Permitted aidsSee the Course Description on Moodle for details.
Assessment7-point grading scale
Type of gradingInternal examination
Criteria of assessmentThe criteria of assessment are stated in the Examination Policies and Procedures

Facts about the module

Danish titleIntroduktion til erhvervsøkonomi
Module codeBAEBA20221
Module typeProject
Duration1 semester
Language of instructionEnglish
Location of the lectureCampus Aalborg
Responsible for the module


Education ownerBachelor of Science (BSc) in Economics and Business Administration
Study BoardStudy Board of Economics and Business Administration
DepartmentAalborg University Business School
FacultyFaculty of Social Sciences and Humanities