Media Management, Meso


Content, progress and pedagogy of the module

Learning objectives


  • Have gained knowledge and understanding how media industries are organised spatially and what their social effects are – Including knowledge about
    • Media and globalisation including globalisation of media conglomerates
    • Outsourcing/offshoring and media production
    • Outsourcing/offshoring and spillover-effects
    • Media economics (e.g. Hollywood economics)
    • Construction of media clusters
    • Media in society and related policy issues


  • Be able to understand why media firms globalise in particular ways and what the implication of their globalization is for the home and host societies.
  • Be able to understand the principles behind media economics
  • Understand the role of policy in constructing media clusters
  • Be able to grasp controversies related to media’s role in society


  • Design and create analytical frameworks for assessment the drivers behind media firms’ globalisation strategies and their local implications using multiple perspectives
  • Reflect on the how to create media clusters
  • Navigate in discussions related to media’s role in society.

Type of instruction

The teaching is organized in accordance with the general form of teaching. Please see the programme cirruculum §17.

Extent and expected workload

Since it is a 5 ECTS course module the expected workload is 150 hours for the student.



Name of examMedia Management, Meso
Type of exam
Written or oral exam
Assessment7-point grading scale
Type of gradingInternal examination
Criteria of assessmentThe criteria of assessment are stated in the Examination Policies and Procedures

Facts about the module

Danish titleMedieledelse
Module codeM-OIM-KK1-4
Module typeCourse
Duration1 semester
Language of instructionEnglish
Empty-place SchemeYes
Location of the lectureCampus Copenhagen
Responsible for the module


Study BoardStudy Board of Production
DepartmentDepartment of Materials and Production
FacultyFaculty of Engineering and Science