Recently, the concept Business Models has become a popular theme. The Internet introduced new business options, but at the same time, the nuances complicated the ways in which to operate a business. The way in which to design and operate a business model is essential, but which analyses and design tools are available? This module will focus on this question by introducing the concept and its background and by introducing ways in which to work with business models.
The student must through the module obtain knowledge about:
Knowledge of key theoretical tools can be applied for the development of business models.
The student must through the module obtain skills in:
Analysing the relation of business models to key areas such as strategy, organisational development, management accounting, marketing, value chain analysis and stakeholder analysis.
The student must through the module obtain competences to:
|Name of exam||Electives - business models|
|Type of exam|
All written and all electronic aids
|Assessment||7-point grading scale|
|Type of grading||Internal examination|
|Criteria of assessment||Module examinations are assessed according to the Danish 7-point grading scale. The grade 12 will be awarded to students who give an excellent performance and demonstrate that they have fulfilled the above objectives exhaustively or with few insignificant omissions. The grade 02 will be awarded to students who demonstrate that they have fulfilled the minimum acceptable level of the above learning objectives.|
|Danish title||Valgfag - forretningsmodeller|
|Language of instruction||Danish|
|Location of the lecture||Campus Aalborg|
|Responsible for the module|
|Study Board||Study Board of Business Economics|
|Faculty||The Faculty of Social Sciences|